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Fresh ideas for playtime: How PLAYMOBIL’s new videos spark kids’ imagination

For mums in London, keeping kids entertained with toys that grow alongside their imagination is key – and PLAYMOBIL’s latest campaign aims to do just that. Starting mid-October, the much-loved toy brand is releasing a series of fun, short videos across social media, showing how familiar play-sets can be reimagined through a child’s eyes.

Playmobil

The new campaign taps into themes that all kids love: castles, dinosaurs, farms, and pirate adventures. But what’s special is how PLAYMOBIL has blended these themes in ways that feel fresh and inventive. Imagine your child’s delight at seeing a princess calling in the fire brigade to save a stranded cat, or pirates discovering treasure on a farm! It’s about giving children the inspiration to mix and match their favourite characters and settings, sparking ideas that go well beyond what’s inside the box.

Quick Hits for Busy Parents

PLAYMOBIL’s new videos are made for on-the-go viewing, available in short, bite-sized formats (6 to 20 seconds). They’re popping up on popular platforms like YouTube, Instagram, and Facebook, making it easy to catch them whenever you have a few minutes of downtime.

Why Mums Love PLAYMOBIL

With well-crafted figures and durable, detail-packed play-sets, PLAYMOBIL has long been a favourite amongst parents who value toys that encourage open-ended, imaginative play. Each set invites kids to dive into a world of their own making, combining ideas, building stories, sharing laughs, and creating memories. And with play themes that range from action-packed adventures to gentle, nurturing play scenarios, it’s easy to see why PLAYMOBIL fits so seamlessly into family life, offering something special for every child’s unique interests and personality.

If you’re looking for something to spark your little one’s imagination, or just want to keep them entertained with stories they can build and rebuild, check out the latest videos here: PLAYMOBIL’s YouTube Channel. Enjoy a few moments of wonder together!

About author

Articles

Monica Costa founded London Mums in September 2006 after her son Diego’s birth together with a group of mothers who felt the need of meeting up regularly to share the challenges and joys of motherhood in metropolitan and multicultural London. London Mums is the FREE and independent peer support group for mums and mumpreneurs based in London https://new.londonmumsmagazine.com and you can connect on Twitter @londonmums
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